COCONUT Brand Assets and Logo
We finally got a lab logo and icon for putting on your poster presentation
or presentation. This page is the one-stop brand bundle for COCONUT Computer
Club: logo assets, the official color palette, and the philosophy behind the
logo. Lab members who need the assets for posters, slides, merchandise, or
web projects can grab everything from static/assets/logos.
Our logo represents COCONUT research and data research that we do at the lab. It also draws inspiration from binary bits. The curve in the logo represents movement and the vibrant lab culture that we would like to push for.
Brand Assets
COCONUT Logo — light text (for dark backgrounds)
/assets/logos/coconut-logo.png (PNG, transparent background)
COCONUT Logo — blue text (for light backgrounds)
/assets/logos/coconut-logo-blue.png (PNG, transparent background)
COCONUT Mark — white background
/assets/logos/coconut-logo-mark-white.jpg (JPG, white background)
Favicon / app icon
The mark-only favicon is generated from src/images/icon.png and is served
as /favicon-32x32.png and the /icons/ set.
Color Palette
The logo is built from a small, consistent palette:
| Color | Hex | Where it appears |
|---|---|---|
| Deep Navy Blue | #0E5185 |
Left half of the mark, wordmark of the blue variant |
| Light Blue / Cyan | #53BDE4 |
Right half of the mark, outline accents |
| White | #FFFFFF |
Circuit traces, divider line, wordmark of the light variant |
| Red Accent | #F0505D |
Small flag on the letter "T" |
The mark-only and web assets use very close variants of the same palette
(#085387 navy, #4DC2EA cyan in the favicon).
Logo Philosophy
The COCONUT Computer Club logo is a visual manifestation of the club's values, vision, and mission. By combining the symbolism of its elements, the logo communicates the club's dedication to creating a collaborative and inclusive community in the field of information technology and computing.
1. Colors
- Dark Blue: symbolizes trust, wisdom, stability, and security. It represents the reliability and trustworthiness that the club upholds in computing.
- Light Blue: depicts calmness, peace, and cleanliness, reflecting a supportive and soothing atmosphere for learning and collaboration.
2. Graphic Elements
- Coconut with a round dot at the tip: the coconut is a symbol of adaptability, resilience, and diversity, while the round dot at its tip represents the peak of achievement or the highest goal the club aims to reach.
- Seven round dots: depict the seven pillars or fundamental principles of the club. Two groups (three and four) of interconnected round dots reflect collaboration and connectivity among members, and signify two subgroups or two main aspects of the organization: learning and development.
- Connecting lines: symbolize relationships and networks among members, showing collaboration, communication, and the exchange of ideas within the community.
3. Name: COCONUT
The name "COCONUT (Computer Club Oriented Network, Utility And Technology)" reflects the club's inclusiveness, diversity, and adaptability. Just like a coconut that can grow and mature in various conditions, the club is open to everyone who wants to learn and contribute, regardless of background and skill level.
Conclusion
The COCONUT Computer Club logo, in its simplicity and complexity, communicates the spirit, values, and aspirations of the club. It is a symbol of the club's commitment to pursuing excellence, collaborating, and contributing to the advancement of computing and information technology.
The Seven Pillars
- Education and Learning: commitment to providing learning resources and developing knowledge in computing and information technology.
- Innovation and Creativity: encouraging creative thinking and the development of new ideas in technology and computing.
- Collaboration and Community: building strong relationships among members and creating a supportive environment for everyone.
- Integrity and Honesty: maintaining high ethical standards in all activities and interactions.
- Openness and Inclusivity: embracing diversity and providing opportunities for everyone, regardless of background, race, ethnicity, or religion.
- Adaptability and Flexibility: the ability to adapt to technological developments and environmental changes.
- Leadership and Self-Development: developing leadership skills and nurturing individual potential.